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Handcrafted mattress maker Shifman Mattresses and upscale bedding retailer McRoskey San Francisco introduced a brand new partnership that highlights the ability of luxurious bedding as each firms advance their strategic progress plans.
This fall the McRoskey San Francisco flagship retailer will function Shifman’s American Heritage assortment amongst its high-end bedding assortment. This top-selling assortment blends up to date styling and luxurious with a chic Belgium Damask cowl for a higher-end feel and look whereas sustaining its accessible luxurious value level. The road spans a variety of consolation ranges and options Shifman’s unique Sanotuft® method and 8-way hand-tied boxsprings.
“We’re delivering on our promise to carry the Shifman model to extra folks throughout the U.S., and we’re honored to companion with McRoskey San Francisco not solely as a result of it expands our attain within the West, but in addition as a result of our two firms share traditions and cultures of high-quality supplies, craftsmanship and repair,” stated Invoice Hammer, Shifman president.
McRoskey San Francisco additionally has plans to increase. New proprietor and CEO Vanessa Contreras is at present engaged on shifting the flagship retailer from Market Avenue to a location that makes it extra accessible to luxurious shoppers. As soon as the transfer is accomplished, the 123-year-old luxurious retail model will add two areas within the Better San Francisco Bay space within the subsequent 18 months.
“The Shifman and McRoskey manufacturers are fantastically aligned and bringing American Heritage to our ground permits us to diversify our merchandising combine whereas staying true to our legacy of luxurious craftsmanship to enhance lives via high quality sleep,” stated Contreras.
The handcrafted American Heritage assortment presents a 10-bed assortment with Shifman’s signature two-sided development, pure cotton consolation layers and individually wrapped coil system. Its premium and luxurious fashions elevate sleep consolation and high quality with further positive, pure supplies equivalent to cashmere, pure latex and New Zealand wool. All fashions are appropriate with adjustable bases.
Officers from each firms agree that the American Heritage assortment embodies the American dream via the success tales of two household companies constructed on ardour and dedication to excellence.
About Shifman Mattress Firm
Shifman is a number one designer and producer of luxurious, hand-crafted mattresses which can be constructed with the identical dedication to high quality, integrity and true craftsmanship on which the corporate was based over 129 years in the past. A family-owned firm, Shifman operates below the administration of the Hammer household. In the present day, the corporate operates out of an 84,000-square-foot manufacturing facility in Newark, NJ. Shifman has a confirmed observe document of making strategic partnerships with its sellers to extend retail gross sales and buyer satisfaction. For extra info, go to www.shifman.com.