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Luxurious bedding producer, Kingsdown, Inc. is partnering with well-known Dallas-based inside designer Kristi Hopper as model ambassador to the inside design neighborhood.
“We’re excited to launch our partnership with Kristi Hopper as our ambassador to the inside design neighborhood at Excessive Level Market,” mentioned Kevin Spencer, vice chairman advertising and marketing and branding, Kingsdown. “Extra shoppers than ever earlier than need to inside designers because the authority within the market when buying merchandise for his or her house, and we imagine designers might be a key distribution channel for our model transferring ahead. Kristi Hopper is a trusted voice whose experience might be integral to serving to us perceive the wants of the design neighborhood and create robust relationships.”
Hopper will assist introduce designers to the Kingsdown model all through the Excessive Level Market, October 22-26, throughout Meet and Greets in Kingsdown’s presentation contained in the HPMKT Selfie Pavilion within the Heart Stage space.
“We felt it was notably vital to launch this initiative with a presence on the Excessive Level Market, the hub for the trade’s inside design neighborhood,” Spencer mentioned. “Excessive Level is the place critical designers store and we look ahead to introducing the neighborhood to Kingsdown, attending to know their wants and creating robust working relationships.”
Hopper is founder and principal of Kristi Hopper Designs, a thriving 22-year-old design agency specializing in residential and industrial design. She is a member of ASID and IDS and an lively member of ART (Equipment Useful resource Staff). An award-winning designer, Hopper has a licensed product line with Harp & Finial and can be a model ambassador with Geometry Home. She is thought all through the trade as “a designer’s designer,” and for being captivated with house. She holds quick to the notion that design must be exceedingly private, and “everybody ought to love the place you reside.”
“I’m very impressed with the Kingsdown model which focuses on making plain consolation and well being a precedence through nice sleep,” Hopper mentioned. “They’re the primary mattress producer that has ever mentioned to me, ‘We need to associate with designers,’ and it’s a sensible transfer on their half as a result of the design neighborhood has lengthy been ignored by the standard bedding trade. Kingsdown understands that designers sometimes affect 15-plus purchases of mattresses per yr, and with 21,000 ASID members alone, it will little doubt symbolize vital enterprise.
“The model defines reasonably priced luxurious,” Hopper continued. “The merchandise are attractive, breathe, and have the identical supplies (horsehair, wool and latex) that others cost far more for. They’ve precisely what purchasers need at present and designers will need to do enterprise with them.”
About Kingsdown, Inc.
Kingsdown, Inc., based in 1904, is a producer of premium mattress techniques that serves main retailers throughout the US, Canada, and in additional than 20 nations. Every Kingsdown product is manufactured utilizing handcrafted methods, mixed with state-of-the-art analysis, supplies and tools.
Analysis and product growth, manufacturing and distribution amenities are headquartered in Mebane, North Carolina and Ontario, Canada, with further worldwide places of work positioned in England, Hong Kong, Japan and Mexico. Canadian manufacturing and distribution are primarily based in Woodbridge, Ontario; Calgary, Alberta; and Shawinigan, Quebec. Further manufacturing amenities are positioned in California, Florida, Texas, Virginia, Australia, Brazil, China, Malaysia, Mexico, Taiwan and Vietnam. In 2018, The Kingsdown Group was shaped by the acquisition of Zedbed Worldwide, a number one foam mattress producer, and the merger of Owen & Firm with Kingsdown, Inc. to kind one of many fastest-growing sleep expertise teams in North America.